Note from our founder
Formulating Hustle was an ambitious project. We started out to solve a single pain point – cluttered daily routines with multiple single ingredient serums layered on top of each other. Multiple product routines were not only time consuming, unsustainable, increased spending, but also confusing for consumers to know which active ingredients can be safely paired with other active ingredients. For the on-the-go busy roles we play in our lives, skincare should not be confusing and stress inducing. We wanted our first product to address this pain point.
During our product development cycle, we got multiple insights from our cosmetic chemists on how we can formulate this ambitious product. Why ambitious you ask? Ambitious because it is not easy to combine over 11 different active ingredients with varying stabilities, consistencies, phases, and pH requirements in one single product, and still keep intact the integrity and efficacy of every ingredient. We have used different delivery mechanisms, and done rigorous Stability Testing, and went through more than 15 iterations to finally arrive on Hustle, as it stands today. It took us 16 months of R&D and testing to get this product ready, and we hope this can help simplify your skincare routines in some way.
I loved the fact that now i have to use only one product and i loved the results from day 1.
My skin looks brighter(skin is smooth and skin looks great) and there is a visible reduction in pigmentation .
Looking forward to more results .
Started using the serum in July, and already on my 6th bottle :), I religiously use it twice a day after washing and toning my face. I immediately saw the results in the first 7days itself: Skin was brighter, Marks whatever tiny ones I had seemed lighter, and texture started to appear absolutely flawless. Fell in love instantly with it and made it a ritual to use in my everyday routine. Mornings coupled it with my SPF and nights with my moisturiser. I even used it as my base before makeup and saw how easily the application becomes. Please don’t think twice before buying this product!! I recommended it to a couple of friends and two of them got back to me, thanking me to have introduced them to D’You. Thank you for making me fall in love with my skin once again. :)
My skin just glows its own.
It did not suit my skin and was very sticky. The smell of chemicals was not pleasant.
Extremely happy with the product. i am on to my 3rd bottle. have recommended to family and friends too. Totally love the Insta updates/information, as there is a continuous effort on keeping the customers well informed rather than just some catchy marketing taglines !